Fuling Zhacai(002507)2024-11-25 07:37Group 1: Distributor Management - The company optimizes distributors by assessing their operational difficulties and performance, ensuring a balanced distribution across supermarkets and circulation channels [1] - New incentive policies for distributors include increased credit limits for long-term partners, removal of penalties for unmet sales targets, and enhanced support for offline promotions [2] Group 2: Product Quality and Brand Positioning - The company emphasizes product quality through superior packaging (aluminum foil bags) and standardized production processes, ensuring consistent taste and quality [2] - The brand has established a strong market presence, associating its products with high quality and a positive brand image, which is expected to continue [2] Group 3: New Product Development and Sales Strategy - The company has introduced a 60g product priced at 2 yuan, which now accounts for 25% of sales, with plans for further promotion [3] - Sales performance for new product categories will initially be assessed based on sales volume, with ongoing adjustments based on market demand [2] Group 4: Financial Planning and Investment - The company allocates raised funds specifically for building a green intelligent production base, while self-owned funds are directed towards product R&D and potential acquisitions [2] - The company aims to steadily increase dividend payouts over the years [2] Group 5: Channel Expansion - In 2023, the company established a catering division to expand into industrial channels, targeting restaurants, hotels, and processing industries [2]