Financial Data and Key Metrics Changes - In 2024, WillScot achieved record levels of revenue at 2.4billionandadjustedEBITDAat1.063 billion, reflecting modest growth despite market challenges [32] - Q4 total revenue was 603million,adeclineofabout22.375 billion and adjusted EBITDA of 1.045billion,reflectingmacroeconomicuncertainties[39]−Managementexpectsvolumeheadwindstomoderatethrough2025,withafocusonimprovingcommercialexecutionandoperationalexcellence[40][49]OtherImportantInformation−Thecompanycompletedfiveacquisitionsin2024,investing121 million to enhance its portfolio [37] - Adjusted free cash flow for 2024 was 554million,withexpectationsforapproximately500 million in 2025 [45] - The company plans to invest in training and performance management to enhance sales team effectiveness [130] Q&A Session Summary Question: Can you discuss the long-term CapEx requirements for the business? - Management indicated that maintenance capital is estimated at around $200 million, with additional investments in new product areas [57] Question: What is the current spread between spot and average monthly rental rates for modular? - The spread for Q4 was approximately 11%, consistent with the previous quarter [60] Question: What are the main drivers for the 2024 to 2025 EBITDA bridge? - Key factors include volume headwinds, cost savings from previous initiatives, and investments in sales resources [64] Question: What is the outlook for VAPS penetration in 2025? - Management highlighted improvements in quoting processes and performance management as critical to increasing VAPS penetration [70] Question: What is the expected seasonal pattern for activations in 2025? - The company anticipates a more normalized seasonal pattern, with strong sequential increases expected in Q2 [76] Question: What is the outlook for free cash flow margin in 2025? - Free cash flow margin is expected to slightly decrease due to increased CapEx and cash taxes, but remains within a predictable range [86] Question: How is the enterprise account portfolio performing? - The enterprise accounts represent a significant opportunity, with ongoing efforts to deepen engagement and increase sales [136]