Financial Data and Key Metrics Changes - For Q4 2024, the company reported revenue of 47.7millionandadjustedEBITDAof11.9 million, bringing full-year revenue to 184.5millionandadjustedEBITDAto42.9 million, reflecting a focus on profitability despite industry headwinds [10][28] - The net income for Q4 was 3.7million,comparedtoanetlossof11.2 million in Q4 2023, indicating a significant turnaround [27] - Full-year net income was 12.2million,comparedtoanetlossof15.7 million in 2023, showcasing improved financial health [30] Business Line Data and Key Metrics Changes - Average monthly paying clients in Q4 reached 5,225, a 4% increase year-over-year, driven by new client acquisition and reactivation [25] - The average monthly revenue per paying client decreased by 2% to 3,041duetoclients′marketingbudgetconstraints[26]−Full−yearaveragemonthlypayingclientsdeclinedto5,077from5,419intheprioryear,primarilyduetoclientchurnandthesunsetofcertainproducts[29]MarketDataandKeyMetricsChanges−ThecompanynotedongoingpricingandregulatorypressuresinmaturemarketslikeCalifornia,whilenewermarketssuchasNewYorkandFloridafacetheirownchallenges[12][13]−Theimpactofemergingmarketsremainssmall,butthecompanyiscommittedtodevelopingthesemarketsdespitecurrentlimitations[14]CompanyStrategyandDevelopmentDirection−ThecompanyplanstoprioritizeinvestmentsintechnologyandmarketingtostrengthentheWeedmapsplatformandunlockfuturegrowthopportunities[15][34]−Keyinitiativesincludeexpandingintothehemp,headshop,andhomegrownseedmarkets,whichareseenasnaturalextensionsoftheexistingmarketplace[16][17]−Thecompanyemphasizestheneedforcollaborationacrossalldepartmentstoenhancethemarketplaceandimproveuserexperience[15]Management′sCommentsonOperatingEnvironmentandFutureOutlook−Managementacknowledgedthatthecannabisindustrycontinuestofacesignificantchallenges,includingregulatoryuncertaintyandcompetitionfromillicitmarkets[12][20]−Thecompanyremainshopefulforlong−termmarketstabilizationandisfocusedonoperationalimprovementstonavigatethesechallenges[15][19]−Managementcriticizedgovernmentregulations,statingthattheyhindertheindustry′sgrowthandcalledforsmarterregulationtosupportmarketdevelopment[21][22]OtherImportantInformation−Thecompanyended2024withastrongbalancesheet,closingwith52 million in cash and a debt-free position, providing flexibility for strategic growth initiatives [31][32] - The company generated 17.6 million in cash for the full year, aided by effective accounts receivable management [31] Q&A Session Summary Question: What are the expectations for Q1 2025 revenues? - The company expects Q1 revenues to be approximately 44 million, consistent with prior year results, and non-GAAP adjusted EBITDA to be around $7 million [34][35]