MESNAC(SZ:002073)2022-12-06 08:50Group 1: Company Overview - Soft Control Co., Ltd. was established in April 2000 and is a private enterprise listed on the Shenzhen Stock Exchange (002073) [1] - The company focuses on the development and innovation of information equipment, industry application software, and new rubber materials, aiming to promote industrial intelligence [1] - In 2014, Soft Control achieved the highest sales revenue in the rubber machinery industry globally [1] Group 2: Strategic Development - The company has defined a mid-to-high-end and international development strategy, actively expanding its global presence [2] - In 2009, Soft Control established a European technology center in Slovakia to leverage local R&D talent for product upgrades [2] - The company has reformed its marketing structure and established a global service network to provide localized advantages to customers [2] Group 3: R&D and Innovation - Continuous investment in R&D is emphasized, with a focus on integrating various resources to build a top-tier industry innovation platform [2] - The company has established several research centers, including the National Tire Technology Research Center and the Shandong RFID Engineering Technology Center [2] - Soft Control promotes a culture of innovation, encouraging a mindset of "better to innovate and fail than to not innovate at all" [2] Group 4: Robotics and Automation - The global industrial robot market saw a 27% increase in sales in 2014, with Asia becoming the largest demand market [3] - Soft Control plans to increase investment in industrial robotics, leveraging its subsidiary KJ Robot for smart industrial robot development [3] - Collaborations with several universities are in place to support R&D in robotics [3] Group 5: Logistics Solutions - The company has established a unified logistics platform, Qingdao KJ Logistics Technology Co., Ltd., to provide one-stop logistics solutions [4] - The focus is on manufacturing internal goods transport, express sorting, and logistics systems for various industries [4] - The goal is to create a robust logistics network that addresses the "last mile" challenges in logistics [4] Group 6: Smart Factory Concept - Soft Control has introduced the "Smart Factory" concept in the rubber tire industry, aiming for high levels of automation and information integration [4] - The project includes the development of a modular tire production smart factory, focusing on intelligent equipment and logistics technology [4] - The initiative aims to enhance production efficiency, product quality, and reduce labor costs and energy consumption [4]