弘亚数控(002833) - 2023年5月3日投资者关系活动记录表

Group 1: Company Performance - In Q1 2023, the company achieved record-high sales, orders, and profits, indicating a strong recovery in demand [2] - The gross profit margin recovery is attributed to strong demand, reduced raw material costs, and improved cost management [2] - The company’s overseas sales revenue reached 766 million CNY in 2022, marking a year-on-year increase of 16.49% [3] Group 2: Market Demand and Trends - The demand for furniture equipment is primarily driven by equipment upgrades, with customized furniture remaining dominant [3] - There is an increasing requirement for flexibility in furniture equipment due to personalized demands, leading to a focus on cost-effective and high-functionality products [3] - The company plans to adapt quickly to changes in domestic and international market demands to maintain product-market alignment [3] Group 3: Customer Structure and Sales Model - The company primarily uses a distribution model to sell products to global furniture enterprises, maintaining strong communication with major clients [3] - The customer base remains largely unchanged, focusing on customized furniture applications [3] - The company provides comprehensive support to distributors in technology, sales, and policies to enhance service for major clients [3] Group 4: Product Development and Innovation - New product lines include door production lines and packaging production lines, with the door production line receiving positive market feedback [4] - The company’s products have seen significant technological advancements, with domestic equipment increasingly replacing imports since 2020 [4] - The company’s laser edge banding machine has broken foreign technology monopolies, achieving a maximum speed of 200 meters per minute, enhancing productivity by 35% [5] Group 5: Overseas Market Expansion - The global market for panel furniture equipment is estimated at 40-50 billion USD, with overseas sales accounting for about 50% [5] - The company’s overseas sales account for approximately 30% of total revenue, with coverage in over 70 countries and regions [5] - The company aims to enhance product technology and quality as key development goals for serving global furniture enterprises [5]