吉宏股份(002803) - 吉宏股份调研活动信息

Group 1: Company Strategy and Market Opportunities - The company is focusing on the feasibility of QSR (Quick Service Restaurant) food-grade packaging, which is expected to grow rapidly due to the rise of online food delivery and increasing consumer awareness of environmental issues [2] - The demand for environmentally friendly QSR packaging is anticipated to maintain a strong growth trajectory, supported by both domestic and international regulations against plastic [2] - The company plans to expand its presence in the QSR packaging sector through mergers and acquisitions and private placements, aiming to leverage the broad applicability of food-grade packaging to increase its user base [2] Group 2: Integration of Packaging and Internet Business - The company aims to integrate its packaging business with internet operations by utilizing AI to enhance revenue and operational efficiency, providing comprehensive marketing solutions for fast-moving consumer goods (FMCG) clients [3] - Blockchain technology is being adopted as a new information infrastructure to support personalized marketing and data operations for packaging clients, enhancing their self-media marketing capabilities [3] - The company is committed to researching blockchain applications to better integrate its packaging and internet business, focusing on real-world application scenarios [3] Group 3: Cross-Border E-commerce Strategy - The company's cross-border e-commerce business employs a precise marketing model to penetrate the Southeast Asian market, positioning itself as one of the early adopters in the industry [3] - By utilizing social media user data for targeted marketing, the company aims to create a simplified product presentation that attracts customers effectively [3] - The cross-border e-commerce model generates orders first, followed by procurement, ensuring efficient logistics and a lower inventory turnover ratio compared to other e-commerce platforms [3]