Since 2014, Alphabet (NASDAQ: GOOGL )(NASDAQ: GOOG ) has been a keeper in my portfolio. The stock has delivered excellent returns and has managed to outperform itself time and time again.I'm a passionate investor from the Netherlands with 12 years of stock market experience. My articles usually contain a good overview of important investment criteria. A stock for my portfolio is of interest to me if the company has the following characteristics:1. Companies that are growing in both revenue, earnings and fre ...

The technology giant is in a 20% drawdown.Earnings season is about to get into full swing. Alphabet (GOOG -1.92%) will lead the charge when it reports on April 24 after markets close. The technology conglomerate that owns Google, YouTube, and Android is one of the largest companies in the world by market capitalization, valued at $1.95 trillion as of this writing.Its most important subsidiary, Google Search, looked bulletproof for years, with a true monopoly in search engines. That has changed with the rise ...

Core Insights - Google has enhanced its use of artificial intelligence (AI) in ad safety, implementing over 50 improvements to its large language models (LLMs) in 2024 [1] Group 1: AI Enhancements and Impact - The updates have accelerated complex investigations, enabling the identification of fraudulent activities, such as illegitimate payment information, during account setup [2] - These measures have prevented billions of policy-violating ads from being displayed to consumers, while allowing legitimate businesses to reach customers more quickly [2] - Google has developed countermeasures against AI-generated impersonation ads, including a new policy that suspends advertisers promoting such scams [2] Group 2: Results and Statistics - The company permanently suspended over 700,000 offending advertiser accounts, resulting in a 90% decrease in reports of scam ads this year [3] - In 2024, Google removed 5.1 billion ads, restricted 9.1 billion ads, and suspended 39.2 million advertiser accounts [4] Group 3: Industry Challenges and Responses - The ad safety landscape is evolving due to technological advancements, emerging abuse tactics, and global events, necessitating continuous adaptability from the industry [5] - Google is addressing these challenges by deploying advanced technology and collaborating with partners to create a safer online environment for users [5]

This article has been reviewed according to Science X's editorial process and policies . Editors have highlighted the following attributes while ensuring the content's credibility: Google called the UK suit 'yet another speculative and opportunistic case' Google on Wednesday said it would "vigorously" defend itself after some 250,000 UK businesses filed a multi-billion-pound legal claim against the US tech giant for allegedly overcharging for online advertising. Law firm Geradin Partners said it had file ...

Over the next three to five years, Google’s primary upside valuation driver will be its proprietary large language models (LLMs). That’s according to Needham analyst Laura Martin, who reiterated Alphabet Inc. GOOGL, Google’s parent company, with a Buy and a $178 price target on Wednesday.She expects GenAI to aid Google’s internal operations and increase revenue growth. Martin adds that Google Cloud will generate revenue from both LLMs and the applications built upon them.Also Read: Google Undercuts Microsof ...

Google is facing a major legal challenge in the United Kingdom, where a class action lawsuit has been filed seeking over £5 billion in damages over allegations the company exploited its dominance in online search advertising to overcharge businesses. The case, lodged with the UK's Competition Appeal Tribunal on Wednesday, accuses the tech giant of using its control over the search engine market to stifle rivals and cement its position as the default destination for online search advertising. The suit is bei ...

Core Insights - Google suspended 39.2 million advertiser accounts in 2024, more than tripling the number from the previous year, as part of its crackdown on ad fraud [1] - The company utilized large language models (LLMs) and various signals to identify and suspend fraudulent accounts before they could serve ads [1][2] - Google implemented over 50 LLM enhancements and involved human oversight in its safety enforcement mechanisms [2] Ad Fraud Prevention Efforts - A team of over 100 experts from various divisions within Google analyzed deepfake ad scams and developed countermeasures [4] - In 2023, Google suspended over 700,000 advertising accounts and reported a 90% drop in deepfake ad reports due to technical countermeasures and policy updates [5] - The company removed 1.8 billion ads in the U.S. alone, with key violations related to ad network abuse, trademark misuse, and misrepresentation [5] Global Account Suspensions - India saw 2.9 million account suspensions, making it the second-highest after the U.S., with 247.4 million ads removed [6] - Of all suspensions, 5 million accounts were related to scam violations, contributing to the removal of nearly half a billion scam-related ads [7] Election Advertising - Google verified over 8,900 new election advertisers in 2024 and removed 10.7 million election ads, although the volume was relatively small compared to overall ad numbers [8] Overall Ad Management - In total, Google blocked 5.1 billion ads and removed 1.3 billion pages in 2023, indicating improvements in prevention efforts [9] - The company restricted an additional 9.1 billion ads last year, emphasizing the importance of transparency in its suspension processes [10]

LONDON — Google is being sued for over £5 billion ($6.6 billion) in potential damages in the U.K. over allegations that the U.S. tech giant abused its "near-total dominance" in the online search market to drive up prices. A class action lawsuit filed Wednesday in the U.K. Competition Appeal Tribunal claims that Google abused its position to restrict competing search engines and, in turn, bolster its dominant position in the market and make itself the only viable destination for online search advertising. It ...

Google stock price has crashed by over 23% from its highest point this year, moving into a bear market. Alphabet has dropped to $158, mirroring the performance of other American technology companies like Amazon, Microsoft, and NVIDIA, which have dropped by double digits. This article explains why core business is facing major headwinds. AI companies like ChatGPT and Grok are a big risk Copy link to section Alphabet, the parent company of Google, YouTube, and Android, has long dominated key industries. Its s ...

Group 1 - Alphabet Inc. is recognized as a blue chip stock in the Western market and is currently the cheapest among the Magnificent Seven stocks [1] - There are concerns that Alphabet may lose its primary business model, which could impact its future performance [1] - The company has a significant presence in algorithmic trading and trading strategies, indicating its involvement in advanced financial technologies [1] Group 2 - The analyst has a conservative investment track record, achieving a portfolio yield of 17.5% at the end of 2020 and managing to remain nearly flat during the market crash in 2022 with a loss of only 0.16% [1] - The worst performance year recorded was a gain of only 0.8% while the market was rising, highlighting the challenges faced [1] - A shift towards quantitative trading strategies has led to a portfolio yield of 12.84% last year with a beta of less than 0.6, indicating a more risk-managed approach [1]