Core Viewpoint - Under Armour's stock price increased nearly 3% after Williams Trading raised its price target to $10 from $8 while maintaining a Buy rating [1] Group 1: Marketing Strategy - Williams Trading expressed confidence in Under Armour's evolving marketing strategy, which is expected to strengthen brand loyalty and resonate with consumers [2] - The new "click-clack" advertising campaign supporting U.S. Women's Flag Football is anticipated to build brand affinity among younger female consumers [2] Group 2: Localized Marketing Efforts - Under Armour is enhancing localized marketing by showcasing its support for high school football teams, with 3,000 teams outfitted by the brand [3] - The flagship store in Baltimore prominently displays local high school football helmets, reinforcing community connections [3] Group 3: Brand Appeal and Product Offerings - Under Armour's brand appeal is reportedly broader in local markets like Baltimore compared to the national level [4] - The firm believes that supporting high school athletes nationwide will extend brand affinity and drive demand for new lifestyle footwear, including the Sola sneaker priced at $120 and the HB-Lo sneaker priced at $100 [4]

Core Viewpoint - Under Armour's stock has shown significant volatility and investor interest following its third-quarter earnings report, despite ongoing revenue challenges in certain segments [2][3][5] Financial Performance - Under Armour's stock surged by 20% after exceeding third-quarter earnings expectations and raising its fiscal year 2026 adjusted earnings per share (EPS) guidance [2][5] - The current stock price is $7.82, reflecting an increase of approximately 3.37% or $0.26, with fluctuations between a low of $7.44 and a high of $7.88 [4] Market Position - Telsey Advisory updated Under Armour's rating to "Market Perform," suggesting a hold position for investors [1][5] - The company's market capitalization stands at approximately $3.34 billion, with a trading volume of 5,984,251 shares on the NYSE [4] Challenges and Outlook - Management acknowledges ongoing revenue declines in North America and the footwear segment but remains optimistic about achieving stabilization and growth as it approaches fiscal 2027 [3][5] - Positive investor sentiment is attributed to strong brand momentum and enhanced wholesale engagement [3]

Key Takeaways UAA beat Q3 earnings estimates, even as total revenues declined year over year across key segments.Under Armour raised FY26 adjusted EPS guidance, signaling improved profitability expectations.UAA cited brand momentum and stronger wholesale engagement supporting investor optimism.Under Armour, Inc. (UAA) reported third-quarter fiscal 2026 results, wherein the top and bottom lines beat the Zacks Consensus Estimate. Revenues decreased and earnings increased year over year. UAA’s shares have rise ...

纺织服装 行业周报（20260201-20260207） 同步大市-A(维持) 纺织服装行业近一年市场表现 来源：最闻，山西证券研究所 2026 年 2 月 9 日 行业研究/行业周报 相关报告： 【 山 证 纺 织 服 装 】 周 大 福 公 布 FY2026Q3 经营数据，同店销售增长显 著 提 速 - 【 山 证 纺 服 】 行 业 周 报 2026.1.26 【山证纺织服装】12 月国内社零同比增 长 0.9%，2025 全年累计同比增长 3.7%- 【山证纺服】2025 年 12 月社零数据点 评 2026.1.20 分析师： 王冯 执业登记编码：S0760522030003 邮箱：wangfeng@sxzq.com 孙萌 执业登记编码：S0760523050001 邮箱：sunmeng@sxzq.com 本周观察：安德玛公布 FY2026Q3 财报，预计 FY2026 营收同比下降 4% 2 月 6 日，安德玛公布 FY2026Q1（2025 年 10 月 1 日-2025 年 12 月 31 日）业绩。 FY2026Q3，公司营收同比下降 5%至 13 亿美元，净损失 4.31 亿美元，经调整净 ...

As we navigate through a very choppy market in 2026, I continue to emphasize that one of the key themes we should be preparing for is a rotation in market leadership, away from the industries thatWith combined experience of covering technology companies on Wall Street and working in Silicon Valley, and serving as an outside adviser to several seed-round startups, Gary Alexander has exposure to many of the themes shaping the industry today. He has been a regular contributor on Seeking Alpha since 2017. He ha ...

Core Viewpoint - Under Armour Inc. (NYSE: UAA) experienced a significant stock surge of 22.5% week-on-week, driven by increased price targets from investment firms, despite reporting disappointing earnings for Q3 of fiscal year 2026 [1]. Group 1: Price Target Adjustments - Barclays raised its price target for Under Armour to $8 from $6, while Truist Securities increased its target to $8 from $5 [2]. - Barclays maintains a "neutral" stance on the stock, and Truist holds a "hold" recommendation [3]. Group 2: Earnings Performance - Under Armour reported a net loss of $430.8 million for Q3, a significant decline from a net income of $1.2 million in the same period the previous year [3]. - Net revenues fell by 7% to $1.3 billion compared to $1.4 billion year-on-year [4]. - For the nine-month period, the company's net loss widened by 238% to $452 million from $133.8 million in the same period a year earlier, with net revenues decreasing by 4.5% to $3.8 billion from $3.98 billion year-on-year [4].

Core Insights - Under Armour reported third-quarter earnings that exceeded expectations, with earnings per share of $0.09 compared to analyst expectations of a $0.02 loss, leading to a more than 11% increase in shares intra-day [1] - Revenue for the quarter totaled $1.33 billion, a 6% decline on a currency-neutral basis but slightly above the consensus estimate of $1.31 billion [1] Revenue Breakdown - North America revenue fell 10% to $757 million, negatively impacting overall results [2] - International revenue increased 3% to $577 million, with a 1% growth on a currency-neutral basis; EMEA revenue rose 2%, Asia-Pacific declined 5%, and Latin America increased 13% [2] Financial Metrics - Adjusted operating income reached $26 million, excluding litigation reserves and transformation and restructuring costs [3] - Gross margin declined by 310 basis points to 44.4%, primarily due to higher tariffs [3] Future Outlook - Under Armour forecasts fiscal 2026 earnings per share of $0.10 to $0.11, exceeding the average analyst estimate of $0.05 [3] - The company expects full-year revenue to decline by approximately 4%, an improvement from the previous outlook of a 4% to 5% decrease [3]

Under Armour, Inc. (UAA) shares climbed 15.57 percent, up $0.98, to $7.28 on Friday following the company's release of third-quarter financial results, despite reporting lower revenue and a wider loss year over year.The stock was trading at $7.28, compared with a previous close of $6.30. Shares opened at $6.49 and moved between an intraday low of $6.42 and a high of $7.29 on the New York Stock Exchange. Trading volume reached about 12.32 million shares, slightly above the average daily volume of roughly 11 ...

Under Armour (UAA) came out with quarterly earnings of $0.09 per share, beating the Zacks Consensus Estimate of a loss of $0.02 per share. This compares to earnings of $0.08 per share a year ago. These figures are adjusted for non-recurring items.This quarterly report represents an earnings surprise of +662.50%. A quarter ago, it was expected that this sports apparel company would post earnings of $0.03 per share when it actually produced earnings of $0.04, delivering a surprise of +33.33%.Over the last fou ...

Financial Performance - Total net revenues decreased by 5.2% compared to the same period last year, with wholesale revenue down 6.4% and direct-to-consumer revenue down 3.9%[165]. - Apparel revenue decreased by 3.3%, footwear revenue decreased by 12.0%, and accessories revenue decreased by 2.5%[165]. - Net revenue decreased by 10.3% in North America, while it increased by 6.0% in EMEA, decreased by 5.1% in Asia-Pacific, and increased by 19.7% in Latin America[165]. - Net revenues for the three months ended December 31, 2025, decreased by $73.3 million, or 5.2%, to $1.3 billion compared to $1.4 billion in the same period of 2024[172]. - Net sales for the nine months ended December 31, 2025, decreased by $182.2 million, or 4.7%, to $3.7 billion from $3.9 billion in the same period of 2024[175]. - The company reported a net loss of $430.8 million for the three months ended December 31, 2025, compared to a net income of $1.2 million in the same period of 2024[171]. Cost and Expenses - Gross margin decreased by 310 basis points to 44.4%[165]. - Selling, general and administrative expenses increased by 4.2%[165]. - Selling, general and administrative expenses increased by $26.8 million, or 4.2%, during the three months ended December 31, 2025, compared to the same period in 2024[185]. - Selling, general and administrative expenses as a percentage of net revenues increased to 50.0% during the three months ended December 31, 2025, compared to 45.5% in 2024[185]. - Marketing and advertising costs decreased by $20.2 million or 12.6%, representing 10.5% of net revenues compared to 11.4% in the previous period[1]. - Other costs increased by $47.0 million or 9.8%, rising to 39.5% of net revenues from 34.1%[1]. - Restructuring charges for the three months ended December 31, 2025, amounted to $74.98 million, significantly higher than $13.95 million in the same period of 2024[186]. - Restructuring charges increased by $61.0 million during the three months ended December 31, 2025, a 437.7% increase compared to the same period in 2024[188]. Restructuring and Future Plans - The company approved a restructuring plan with an updated total of up to $255 million in pre-tax charges, including $107 million in cash-related charges and $148 million in non-cash charges[163]. - The restructuring plan is expected to be substantially complete by the end of Fiscal 2026[163]. - Anticipated negative impact of approximately $80 million to cost of goods sold in Fiscal 2026 due to increased tariffs, expected to impact gross profit by approximately 160 basis points[167]. - The company is focused on long-term growth through increased sales in apparel, footwear, and accessories, as well as expansion in direct-to-consumer and wholesale channels[162]. Cash Flow and Liquidity - Cash provided by operating activities increased by $114.2 million for the nine months ended December 31, 2025, driven by changes in working capital[237]. - As of December 31, 2025, the company had approximately $465 million in cash and cash equivalents[225]. - The company anticipates that cash on hand and cash from operations will be adequate to meet liquidity needs for at least the next twelve months[225]. - Cash flows used in investing activities increased by $574.5 million compared to the nine months ended December 31, 2024, with $601.2 million deposited into a restricted investment related to Senior Notes due 2026[238]. - Total capital expenditures for the nine months ended December 31, 2025, were $72.0 million, approximately 2% of net revenues, a decrease of $67.9 million from $139.9 million in the same period of 2024[239]. - Cash flows provided by financing activities increased by $514.9 million compared to the nine months ended December 31, 2024, including the issuance of $400 million of Senior Notes due 2030[240]. Debt and Compliance - The company issued $400 million in Senior Notes due 2030, bearing interest at a fixed rate of 7.25% per annum, payable semi-annually starting January 15, 2026[254]. - The company is required to maintain a consolidated EBITDA to consolidated interest expense ratio of not less than 3.50 to 1.0, and total indebtedness to consolidated EBITDA ratio not exceeding 3.25 to 1.0[248]. - As of December 31, 2025, the company was in compliance with all applicable covenants under the amended credit agreement[248]. - The amended credit agreement provides for $1.1 billion of revolving credit commitments, expiring on June 16, 2030, with certain conditions for extensions[242]. - The company satisfied and discharged the Senior Notes due 2026 by depositing sufficient funds, thus releasing it from remaining obligations under those notes[252]. - As of December 31, 2025, the company had no outstanding amounts under the revolving credit facility after repaying $200 million of borrowings[243].