TOREAD(300005)2024-07-24 10:09Financial Performance - The company expects a net profit attributable to shareholders of 75 million yuan for the first half of 2024, representing a growth of 247.04% compared to the same period last year, which was 21.61 million yuan [3]. - The net profit after deducting non-recurring gains and losses is projected to be 71 million yuan, reflecting a significant increase of 449.94% from 12.91 million yuan in the previous year [3]. Business Strategy - The main reason for the performance increase is the implementation of a "Outdoor + Chip" dual main business strategy, leading to steady growth in revenue and profit [5]. - The outdoor business has enhanced brand strength, product capability, and channel power, contributing to the overall revenue growth [5]. - The chip business has seen a substantial increase in revenue and profit year-on-year, driven by customer-centric product innovation and internal collaboration [5]. Financial Data Caution - The financial data presented is preliminary and has not been audited by an accounting firm, with final figures to be disclosed in the 2024 semi-annual report [4][6]. - Investors are advised to make cautious decisions and be aware of investment risks based on the preliminary nature of the financial data [6].