苏泊尔：家电补贴流程优化 公司厨卫电器所在行业率先受益

Group 1 - The core viewpoint is that Supor is benefiting from the continuous improvement and promotion of the old-for-new policy by local governments, which is expanding the categories of home appliance subsidies and optimizing the subsidy methods and processes [1] - The kitchen and bathroom appliance industry, where the company operates, is the first to benefit and has already shown preliminary results, with the small home appliance industry expected to gradually benefit as the range of subsidized categories increases [1] - For this year's Double Eleven shopping festival, the company has extended the duration of promotions compared to previous years and plans to allocate marketing resources effectively to enhance marketing efficiency during the event [1] Group 2 - The implementation of the old-for-new policy is expected to bring additional sales growth during the promotional period [1]