Target Aims for $15 Billion Revenue Boost, Focuses on Digital and In-Store Experience

With cautious consumers making forecasting more difficult, Target on Tuesday (March 4) announced a plan to increase revenue by $15 billion over the next five years, a goal that underscores the company’s strategic push to deepen customer engagement through its physical stores and digital platforms.Referencing a “soft topline performance” in February, Chief Financial Officer Jim Lee pointed to a “declining consumer confidence impacted our discretionary assortment overall” during the company’s Q4 and full year ...