赋能“好房子”建设，越秀地产发布16条好产品标准

Core Viewpoint - The real estate industry is shifting from a focus on speed to prioritizing quality, with companies like Yuexiu Real Estate emphasizing product strength and aligning with national housing policies [2][9]. Group 1: Product Development and Strategy - Yuexiu Real Estate launched the "4×4 Good Product Concept," which focuses on quality, warmth, intelligence, and growth, aiming to create sustainable living solutions [3][4]. - The company introduced the "4+X Product System," which offers differentiated quality living solutions tailored to various cities and customer segments [5][6]. - The "4+X Product System" includes six major product lines, such as "Yue" for high-end improvements and "Tian" for urban renewal, reflecting a strategic focus on core cities [5][6]. Group 2: Market Performance and Sales - Yuexiu Real Estate has seen strong market performance, with flagship projects achieving significant sales figures, such as the Guangzhou project with a transaction value of 8.601 billion and the Beijing project at 6.017 billion [8]. - In 2025, the company reported robust sales momentum in major cities, with projects in Shanghai and Guangzhou achieving record sales [8]. - The company aims to continue its commitment to the "People's City" concept and the national "Good House" initiative through innovation and quality construction [8][9].