Core Insights - The article highlights the strategic transformation of Juewei Foods from scale competition to ecological co-construction in the ready-to-eat food industry, emphasizing the integration of AI, supply chain innovation, and dual-brand strategies [1][10] Group 1: Juewei Foods' Growth and Strategy - Juewei Foods has established a nationwide network of over 10,000 stores and approximately 3,000 franchisees since its first store opened in 2005, marking its 20th anniversary as an industry benchmark [1][10] - The company has built a supply chain efficiency model based on cold chain preservation and daily delivery to stores, setting a standard in the industry [1][3] - The company aims to create a dual-value proposition with consumers and foster an open ecosystem for co-creation, reflecting its commitment to innovation in the era of digital intelligence [1][3] Group 2: Supply Chain and Innovation - Juewei's supply chain focuses on quality assurance and green development, integrating intelligent manufacturing, cold chain logistics, strategic procurement, and innovation to enhance its core competitiveness [3][6] - The company plans to deepen collaboration with industry partners to create consumer value through technological co-research, data sharing, and channel co-construction, aiming for a digital upgrade across the entire supply chain [3][6] Group 3: Capital and Globalization - The forum emphasized the need for companies to build certainty amid uncertainty through strategic contraction, organizational evolution, and industrial collaboration [5] - The focus on a dual approach of domestic cultivation and overseas expansion aims to provide a resilient growth framework for companies like Juewei Foods [5][6] Group 4: Supply Chain Efficiency Revolution - Juewei has developed a high-efficiency system across the entire industry chain, achieving daily delivery and reducing transportation losses through intelligent scheduling and AI algorithms [5][6] - The company has extended product shelf life to 90 days using advanced preservation technology, allowing for expansion into tourism and supermarket channels while significantly reducing loss rates [5][6] Group 5: Digital Marketing and Brand Strategy - The company has validated three paths for digital marketing: AI-driven product development, a closed-loop of online and offline operations, and cultural penetration of regional characteristics [8][10] - Juewei's future strategy is defined by three transformations: from scale expansion to value cultivation, from product-driven to ecological co-construction, and from Eastern flavors to global tastes [10]
从分享到共赢,绝味食品助力卤味行业共建多赢生态