“东道主”上汽集团全军出击，六大整车企业各司其职、尚界热度居高

Core Insights - SAIC Group showcased over a hundred new vehicles from ten brands at the 2025 Shanghai Auto Show, emphasizing a diverse range of offerings to meet consumer needs [1] - The company launched several major strategic initiatives, including brand rejuvenation and the introduction of the new brand "SAIC Shangjie" in collaboration with Huawei [3] - The latest model from Zhiji Auto, the Zhiji L6, features advanced comfort technologies and cutting-edge intelligent systems, positioning it as a leader in high-end smart electric vehicles [5] Group 1: Brand and Product Highlights - Zhiji Auto aims to be a high-end smart electric leader, showcasing the Zhiji L6 with innovative comfort features and industry-leading safety technology [5] - Roewe brand introduced the "Pearl" concept car and launched the Roewe D6, focusing on family-oriented values and advanced battery technology [5] - MG brand is targeting a global market with new models, including the Cyberster 2026 and Cyber X, emphasizing a youthful and innovative approach [7] Group 2: Commercial Vehicles and Collaborations - SAIC Commercial Vehicles is focusing on user-centric products and plans to launch 15 new energy commercial products, including the "New Journey" hybrid light bus [8] - SAIC Volkswagen is showcasing the Audi E5 Sportback and the ID.ERA SUV concept, highlighting technological advancements and local market integration [9] - SAIC General Motors introduced the new high-end electric sub-brand "Zhijing" and showcased the Buick GL8 and Cadillac LYRIQ-V, emphasizing their commitment to the high-end new energy market [11] Group 3: Market Positioning and Future Plans - SAIC General Motors Wuling is targeting the youth market with the Wuling Star 2025, featuring advanced safety and intelligent driving capabilities [13] - The company aims to enhance its brand image and product offerings to cater to the evolving demands of consumers in the smart vehicle segment [14]