Group 1 - The core viewpoint of the article highlights that Oppein Home's revenue and net profit declined for the first time in 30 years, reflecting broader challenges in the home furnishing industry [1][2] - In 2024, Oppein Home reported a revenue of 18.9 billion and a net profit of 2.6 billion, representing year-on-year declines of 16.93% and 14.38% respectively [1][2] - The company implemented supply chain reforms and upgraded automation to reduce operating costs, resulting in a significant decrease in operating costs by 19.15% to 12.13 billion, which contributed to an increase in gross margin to 35.91%, up by 1.76 percentage points [2] Group 2 - The home furnishing industry is undergoing deep adjustments and transformation, with insufficient effective demand in the consumer sector, particularly affecting discretionary spending [2][3] - The market structure of home decoration remains dominated by new and existing homes, leading to dual pressures on the home furnishing and building materials industry [2] - Oppein Home aims to transition from a "full-category home manufacturer" to a "full-scenario ecological service provider," emphasizing a comprehensive product and service offering to meet evolving consumer demands [5][6]
营收189亿、净利26亿 欧派家居去年毛利率有所提升