Group 1 - The core viewpoint of the report maintains the Non-IFRS net profit forecasts for 2025 and 2026 for the company, with a current price corresponding to 20.1x and 17.5x Non-IFRS P/E for those years, respectively [1] - The company has a target price of HKD 36, which corresponds to 25x and 21x Non-IFRS P/E for 2025 and 2026, indicating a potential upside of 21.4% [1] - Recent market interest in the IP economy has led the company to enhance its IP industry chain by acquiring a 26.67% stake in Yihua Kaitian [1] Group 2 - The company's IP derivative business is expected to accelerate, with a projected GMV of over RMB 500 million in 2024, including over RMB 200 million from card products [2] - The company has opened 8 offline stores in major cities and is expanding its sales network through distribution channels [2] - The company plans to focus on lightweight peripheral products and aims to enhance both GMV and profitability through its rich IP resources and a youthful team [2] Group 3 - The company has a rich reserve of projects from Xinli Media, including several series and films planned for 2025 and 2026 [3] - The expected profit for Xinli Media in 2025 is projected to be RMB 380 million, with online business expected to remain relatively stable [3] Group 4 - The company announced the acquisition of a 26.67% stake in Yihua Kaitian for a total consideration of RMB 325 million, increasing its ownership to 31.48% [4] - Yihua Kaitian specializes in animation and game development, with projected pre-tax losses of RMB 61 million and RMB 224 million for 2023 and 2024, respectively [4] - The acquisition is expected to enhance the company's capabilities across the entire IP value chain, from incubation to commercialization [4]
中金：维持阅文集团跑赢行业评级 目标价36港元