CHINA OVERSEAS(00688) 第一上海证券·2024-09-11 06:55Investment Rating - The report assigns a "Buy" rating to the company with a target price of 18.2 HKD, indicating a potential upside from the current price of 11.46 HKD [2][4]. Core Insights - The company achieved a contract sales amount of approximately 148.4 billion RMB in the first half of 2024, representing a year-on-year growth of 17.6%, ranking first in equity sales [1]. - The company maintains a leading profit margin in the industry, with an overall gross margin of 22.1% and a core net profit of 10.64 billion RMB, despite a year-on-year decline of 23.0% [1]. - The company has a strong land reserve, with a total land bank of approximately 49.05 million square meters, ensuring future performance stability [1]. Summary by Sections Sales and Profitability - The company reported a contract sales area of approximately 5.44 million square meters, a year-on-year decrease of 32.3%, while the contract average price increased by 21.7% to 27,279 RMB per square meter [1]. - The overall market share increased by 0.49 percentage points to 3.15%, with a focus on mainstream cities and prime locations [1]. Financial Performance - The company declared an interim dividend of 0.30 HKD per share, with a payout ratio increasing by 4 percentage points to 28.3% [1]. - The asset-liability ratio stands at approximately 56.1%, with a net debt ratio of about 38.7% and an average financing cost of around 3.5% [1]. Commercial Operations - The commercial operations revenue grew by 20.0% year-on-year to 3.54 billion RMB, with first-tier cities contributing 42% of this revenue [1]. - The shopping center business showed significant growth, with a rental rate of 96.6% and a year-on-year revenue increase of 57.6% to 1.11 billion RMB [1]. Future Projections - The company is expected to achieve core net profits of 22.3 billion RMB, 22.9 billion RMB, and 23.6 billion RMB for the years 2024 to 2026, respectively [1].