Investment Rating - The investment rating for the company is "Buy" and is maintained [7]. Core Views - In 2024, the company achieved a revenue of 15.839 billion yuan, representing a year-on-year increase of 40.6%. The net profit attributable to the parent company was 3.33 billion yuan, up 63.1% year-on-year, while the net profit excluding non-recurring items was 3.26 billion yuan, an increase of 74.5% year-on-year [2][5]. - The "Twin Stars" product strategy, featuring East Peng Special Drink and Water, has shown significant growth, with revenues of 13.304 billion yuan and 1.495 billion yuan respectively, marking increases of 28.5% and 280.4% year-on-year [11]. - The company is expanding its overseas business, particularly in Southeast Asia and the Middle East, which are seen as key growth areas for future development [11]. Financial Performance - The company reported a Q4 revenue of 3.28 billion yuan, a year-on-year increase of 25.1%, with a net profit of 620 million yuan, up 61.2% year-on-year [2][5]. - The gross margin for the company reached 44.8%, an increase of 1.8 percentage points year-on-year, driven by improved cost efficiency and product demand [11]. - The company expects EPS for 2025, 2026, and 2027 to be 8.71 yuan, 11.20 yuan, and 13.93 yuan respectively, with corresponding PE ratios of 26X, 20X, and 16X [11]. Market Position and Strategy - The company has established nearly 4 million distribution points and over 30,000 refrigerators, with more than 3,000 distributors, indicating a robust channel resource network [11]. - The company’s sales and management expense ratios have decreased, contributing to an improved net profit margin of 21%, up 2.9 percentage points year-on-year [11]. - The company is focusing on a multi-category strategy, enhancing its product portfolio beyond energy drinks, which has led to a more balanced revenue growth across different beverage categories [11].
东鹏饮料2024年年报点评:“双子星”产品力突出,海外业务有序推进