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九毛九:受外部环境影响业绩承压,关注新门店、新菜单调整转变-20250418
09922JIUMAOJIU(09922) 国盛证券·2025-04-18 02:23

Investment Rating - The report maintains a rating of "Accumulate" for the company [4] Core Views - The company is facing performance pressure due to external environmental factors, with a cautious expansion strategy focusing on new stores and menu adjustments [2][3] - In 2024, the company achieved revenue of 6.074 billion yuan, a year-on-year increase of 1.5%, while the net profit attributable to shareholders was 56 million yuan, a significant decrease of 87.7% [1][3] - The company plans to optimize its brand portfolio and enhance supply chain capabilities, with new store openings and menu innovations expected to drive future growth [3][8] Financial Performance Summary - In 2024, the company reported a core operating profit of 252 million yuan, down 60.1% year-on-year [1] - For the second half of 2024, the company recorded a net profit of -16 million yuan, compared to 231 million yuan in the same period last year [3] - The revenue breakdown by brand for 2024 shows that Taier, Jiumaojiu, Song Hotpot, and other brands generated revenues of 4.413 billion, 546 million, 895 million, and 220 million yuan respectively, with year-on-year changes of -1.4%, -13.2%, +11.0%, and +201.4% [1] Store Expansion and Operations - The company opened 150 new stores in 2024, including 95 Taier stores and 28 Song Hotpot stores, while closing 69 stores [2] - As of the end of 2024, the total number of Taier stores reached 634, with a year-on-year increase of 56 stores [2] - The same-store sales for Taier decreased by 18.8% in 2024, while Song Hotpot saw a decline of 31.6% [2] Future Projections - Revenue projections for 2025, 2026, and 2027 are estimated at 6.761 billion, 7.878 billion, and 9.292 billion yuan respectively, with corresponding net profits of 99 million, 263 million, and 411 million yuan [9] - The company is expected to maintain a cautious approach to expansion while optimizing existing stores and menu offerings [8]