Investment Rating - The report maintains a "Buy" investment rating for the company [1] Core Views - The company has demonstrated a significant profit release exceeding expectations, with a continuous breakthrough in the low-temperature product category [1] - The main business revenue remains stable, and profitability has improved significantly, with a notable increase in net profit margin [5] - The company aims to enhance its core business and achieve a doubling of net profit margin over the next five years [9] Summary by Sections Financial Performance - In 2024, total revenue and net profit attributable to the parent company were 10.665 billion and 538 million yuan, respectively, showing a year-on-year decline of 3% and an increase of 25% [5] - For Q1 2025, total revenue and net profit attributable to the parent company were 2.625 billion and 133 million yuan, respectively, reflecting a year-on-year growth of 0.4% and 48% [5] - The gross margin and net margin for 2024 were 28.36% and 5.15%, respectively, with improvements noted in Q1 2025 [5] Product Performance - The liquid milk segment generated revenue of 9.836 billion yuan in 2024, with a year-on-year growth of 1% [6] - Low-temperature products, including fresh milk and yogurt, achieved mid to high single-digit growth, with the "24-hour" series seeing over 15% revenue growth [6][7] Sales Channels - Direct sales revenue reached 6.225 billion yuan in 2024, up 11% year-on-year, while distribution revenue declined by 13% [8] - Online sales through platforms like Douyin and JD.com generated 1.161 billion yuan, marking a 32% increase [8] Earnings Forecast - The company projects EPS of 0.78, 0.92, and 1.03 yuan for 2025, 2026, and 2027, respectively, with corresponding PE ratios of 22, 19, and 17 times [9][11]
新乳业(002946):公司事件点评报告:利润释放超预期,低温品类持续突破