Core Insights - Axon reported fourth-quarter revenue of $796.72 million, surpassing analyst estimates of $755.40 million [1] - The company achieved fourth-quarter adjusted earnings of $2.15 per share, exceeding estimates of $1.60 per share [1] - Following the earnings report, Axon Enterprise shares increased by 16.2% to $514.21 in pre-market trading [1] Financial Performance - Fourth-quarter revenue: $796.72 million, beating estimates by $41.32 million [1] - Adjusted earnings per share: $2.15, exceeding estimates by $0.55 [1]

Group 1: Company Overview - Champion Safe Company, a subsidiary of American Rebel Holdings, Inc., is a leading manufacturer of high-security safes and participated in the Nation's Best Sports Spring Annual Market from February 10-13, 2026, in Oklahoma City [1] - The company showcased key products, including the Challenger Series and Trophy Series, aimed at independent dealers to drive sales for the upcoming spring season [1][3] Group 2: Product Offerings - The Challenger Series is designed as a high-value option, featuring American-made steel, robust locking systems, and fireboard protection, catering to a broad customer base [3][4] - The Trophy Series offers premium features for serious collectors, including reinforced door construction and two-hour fire protection, targeting customers who prioritize higher security [4] Group 3: Market Engagement - The NBS Market served as a platform for Champion Safe to strengthen dealer relationships, confirm spring orders, and showcase products, which are essential for the company's distribution strategy [1][6] - Dealers appreciated the opportunity to evaluate products in person, facilitating quicker buying decisions and better inventory planning for the spring selling season [6][8] Group 4: Commitment to Dealers - Champion Safe is dedicated to supporting independent dealers through product innovation, dealer-first programs, and hands-on sales support, aiming to help them grow their businesses in 2026 [9] - The company hosted various activities at the market, including product demonstrations and meetings, to assist dealers in assessing market needs and making informed purchasing decisions [7][9]

Core Insights - American Rebel Beverages has entered a distribution agreement with Wil Fischer Distributing, enhancing its market presence in Missouri and supporting its growth strategy [1][2][6] - The partnership aims to leverage Wil Fischer's extensive distribution network, which covers approximately 900,000 residents across key Missouri markets [1][5] - American Rebel Light Beer plans to launch a limited-edition 250th Anniversary Patriot Pack to celebrate the United States' upcoming birthday, aligning with its patriotic branding [9][15] Company Overview - American Rebel Holdings, Inc. is a diversified patriotic lifestyle company that has expanded from security products into beverages, apparel, and accessories [17] - The company launched American Rebel Light Beer in April 2024, which has quickly expanded into 18 states, positioning itself as "America's Patriotic Beer" [13][19] - The beer is marketed as a premium, all-natural light lager with no adjuncts, appealing to consumers seeking quality and patriotic values [11][12] Distribution Strategy - The partnership with Wil Fischer Distributing is part of American Rebel's "Distributor-First" growth strategy, focusing on strong relationships with top-tier wholesalers [2][20] - Wil Fischer Distributing has a proven track record, having grown from selling 211,000 cases in its early years to 5 million cases annually by 2021, showcasing its capability to scale [3][6] - The distribution network includes a mix of chain retailers, independent stores, and on-premise accounts, ensuring broad market access for American Rebel Light Beer [5][6] Market Potential - The domestic beer market is estimated at $110 billion annually, providing significant growth opportunities for American Rebel Light Beer through strategic partnerships [2] - The partnership with Wil Fischer is expected to enhance retail availability and consumer trial, particularly in urban and rural markets across Missouri [1][5] - The Black Oak Amphitheater will serve as a key venue for brand activation, allowing American Rebel to engage with consumers at high-profile events [7][8] Product Launch - The 250th Anniversary Patriot Pack will feature patriotic branding and is set to hit shelves in spring 2026, coinciding with major American holidays [9][15][16] - This limited-edition release aims to resonate with consumers' values and celebrate American independence, enhancing brand visibility and consumer engagement [9][12]

Market Overview - U.S. stocks traded higher, with the Dow Jones index gaining over 200 points, up 0.51% to 50,444.80, NASDAQ rose 0.50% to 23,217.32, and S&P 500 increased by 0.50% to 6,976.25 [1] - Energy shares saw a gain of 2.2%, while communication services stocks fell by 0.5% [1] Company Earnings - T-Mobile US reported strong fourth-quarter earnings, posting $2.14 per share, exceeding the analyst consensus estimate of $2.06 per share [2] - The company also reported quarterly sales of $24.334 billion, surpassing the analyst consensus estimate of $24.181 billion [2] Commodity Market - Oil prices increased by 2.8% to $65.74, gold rose by 0.7% to $5,063.90, silver gained 3.7% to $83.440, and copper rose by 0.8% to $5.9595 [3] European Market - European shares were mixed, with the eurozone's STOXX 600 rising 0.4%, Spain's IBEX 35 Index up 0.1%, London's FTSE 100 gaining 1.1%, Germany's DAX slipping 0.1%, and France's CAC 40 rising 0.2% [4] Asian Market - Asian markets closed higher, with Hong Kong's Hang Seng Index gaining 0.31%, China's Shanghai Composite up 0.09%, and India's BSE Sensex increasing by 0.05% [5]

Group 1: Ericsson Performance - Telefonaktiebolaget LM Ericsson reported fourth-quarter earnings of 27 cents per share, exceeding the analyst consensus estimate of 23 cents per share [1] - The company achieved quarterly sales of $7.367 billion, surpassing the analyst consensus estimate of $7.030 billion [1] - Following the earnings report, Ericsson shares increased by 7.1% to $10.26 in pre-market trading [1] Group 2: Other Stocks in Pre-Market Trading - Ryvyl Inc saw a significant gain of 96%, reaching $10.27, after receiving confirmation from Nasdaq regarding compliance with minimum bid price requirements [5] - Movano Inc rose by 75.6% to $12.24 following a long-term GPU lease agreement announcement [5] - Direct Digital Holdings Inc increased by 45.9% to $3.37 after a previous 30% rise [5] - Blue Gold Ltd experienced a 37.8% increase to $5.87 after a 104% jump on Thursday [5] - Revelation Biosciences Inc gained 31.1% to $1.12 after reaching an agreement with the FDA for its drug candidate [5] - Life360 raised its FY2025 sales guidance, resulting in a 23% increase to $67.43 [5] Group 3: Declining Stocks - Aptera Motors Corp fell by 21.2% to $1.90 in pre-market trading [5] - Intel Corp shares dipped 13.1% to $47.19 despite reporting better-than-expected fourth-quarter results, due to a weak outlook [5] - American Rebel Holdings Inc declined 12.6% to $0.38 after announcing a reverse stock split [5]

Group 1: High Roller Technologies Inc - High Roller Technologies Inc (NYSE:ROLR) shares increased by 29.6% to $10.21 in pre-market trading following the closure of its registered direct offering [1] - The company sold 1.89 million common shares at a price of $13.21 per share, generating approximately $25 million in gross proceeds before fees [1] Group 2: Other Stocks in Pre-Market Trading - iOThree Ltd (NASDAQ:IOTR) saw a significant gain of 80.2% to $5.28 in pre-market trading after a 12% increase on Wednesday [5] - American Rebel Holdings Inc (NASDAQ:AREB) rose 53.1% to $0.67 following the announcement of a 1-for-20 reverse stock split effective February 2 [5] - IO Biotech Inc (NASDAQ:IOBT) increased by 24.3% to $0.26 after announcing plans to explore strategic alternatives, including a merger or asset sale [5] - Moderna Inc (NASDAQ:MRNA) gained 5.5% to $52.54 after releasing five-year median follow-up data from a Phase 2b trial involving an mRNA-based neoantigen therapy [5] Group 3: Stocks Declining in Pre-Market Trading - Galaxy Payroll Group Ltd (NASDAQ:GLXG) fell 21.5% to $1.93 after a 12% decline on Wednesday [5] - Boxlight Corp (NASDAQ:BOXL) decreased by 18.7% to $1.48 after a 46% increase on Wednesday [5] - Pineapple Financial Inc (NYSE:PAPL) dropped 17% to $1.17 after a 46% jump on Wednesday following the release of first-quarter financial results [5]

As filed with the Securities and Exchange Commission on September 8, 2025. Registration No. 333-290119 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, DC 20549 (Amendment No. 2) To FORM S-1 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 AMERICAN REBEL HOLDINGS, INC. (Exact name of registrant as specified in its charter) | Nevada | 7372 | 47-3892903 | | --- | --- | --- | | (State or Other Jurisdiction of | (Primary Standard Industrial | (I.R.S. Employer | | Incorporation or Organization ...

Core Insights - American Rebel Holdings, Inc. is launching its American Rebel Light Beer in 16oz cans at two prominent Kroger locations in Tennessee, marking a significant step in the brand's retail strategy [1][2][8] - The launches coincide with Veterans Day, emphasizing the brand's connection to the military community and patriotic values [2][3] Launch Details - The grand opening at Kroger Store 580 in Clarksville, TN, is set for November 5, 2025, followed by the reopening of Kroger Store 502 in downtown Nashville on November 12, 2025 [1][12] - The Clarksville event will feature the American Rebel Light Beer Tour Bus, offering promotional activities and community engagement [4][12] Strategic Importance - The choice of locations in Clarksville and Nashville is strategic, targeting high-traffic areas with a strong military presence and patriotic consumer base [2][8] - CEO Andy Ross highlighted that these launches signal the brand's commitment to scaling purposefully and connecting with its target audience [7][8] Product Features - American Rebel Light Beer is positioned as a premium domestic light lager, with approximately 100 calories, 3.2g carbs, and 4.3% ABV per 12oz serving, brewed without corn, rice, or added sweeteners [11] - The introduction of 16oz cans is aimed at meeting consumer demand for convenient packaging suitable for social gatherings [9][11]

Core Insights - Several companies have experienced significant stock price declines due to various underlying factors affecting their performance [1] Company Summaries - **American Rebel Holdings, Inc. (AREB)**: The stock price dropped to $2.50, a decrease of approximately 33.55%. This decline may be linked to market reactions regarding its financial health or operational updates. However, its subsidiary, Champion Safe Company, reported a remarkable 112% year-to-date growth from 2024 to 2025 for Cross Creek Outdoor Supplies [2][8] - **MultiSensor AI Holdings, Inc. (MSAIW)**: The stock price decreased by 33.62%, settling at $0.06. The company's focus on industrial applications has not protected it from volatility in the technology sector, contributing to its recent price movement [3][8] - **Picard Medical, Inc. (PMI)**: The stock price fell by 69.35% to $4.04. This drastic change may be associated with shifts in investor confidence or recent developments within the company, including a new U.S. patent for its fully implantable artificial heart technology [4][8] - **Wheeler Real Estate Investment Trust, Inc. (WHLRL)**: The stock price saw a significant reduction of 35.71%, bringing it down to $90.01. Challenges in the real estate sector, possibly influenced by economic conditions or company-specific news, may have contributed to this decline [5] - **WORK Medical Technology Group Ltd. (WOK)**: The stock price decreased by 32.82% to $2.88. The company's exposure to international markets and dynamics in the healthcare sector could be influencing factors. WORK Medical announced a strategic investment in Neologics Bioscience Inc., acquiring a 10% stake, indicating its interest in integrating artificial intelligence with medicine [6]

Core Insights - Premarket trading is showing notable activity with significant price movements indicating potential trading opportunities before the market opens [1] Premarket Gainers - Qualigen Therapeutics, Inc. (QLGN) increased by 69% to $6.00 - Inhibrx Biosciences, Inc. (INBX) rose by 62% to $46.04 - MidWestOne Financial Group, Inc. (MOFG) gained 33% to $37.87 - Neuphoria Therapeutics Inc. (NEUP) up by 31% to $5.32 - Nextracker Inc. (NXT) increased by 13% to $102.44 - Avalon Holdings Corporation (AWX) rose by 11% to $2.98 - Beyond Meat, Inc. (BYND) up by 9% to $3.12 - SLM Corporation (SLM) increased by 8% to $29.00 - Reborn Coffee, Inc. (REBN) rose by 7% to $2.40 - Oriental Culture Holding LTD (OCG) increased by 5% to $3.55 [3] Premarket Losers - Picard Medical, Inc. (PMI) decreased by 70% to $3.89 - Fusemachines Inc. Common stock (FUSE) down by 17% to $3.29 - American Rebel Holdings, Inc. (AREB) fell by 16% to $3.14 - Armata Pharmaceuticals, Inc. (ARMP) down by 13% to $6.16 - Coya Therapeutics, Inc. (COYA) decreased by 13% to $6.01 - Deckers Outdoor Corporation (DECK) down by 12% to $90.00 - Safe & Green Holdings Corp. (SGBX) fell by 12% to $2.58 - Beasley Broadcast Group, Inc. (BBGI) decreased by 8% to $5.55 - Booz Allen Hamilton Holding Corporation (BAH) down by 7% to $92.73 - Brera Holdings PLC (SLMT) decreased by 6% to $10.67 [4]