友谊时光(06820) - 2023 Q2 - 业绩电话会

Financial Data and Key Metrics Changes - In the first half of 2023, the company faced significant challenges, including a tax impact of approximately 60 million, primarily due to prior losses in some subsidiaries that may not be recoverable [1][2] - The overall mobile game industry saw a year-on-year decline of 3.41%, with actual sales revenue slightly over 100 billion [1][3] - Sales and R&D expenses were aligned with revenue, with a notable decrease in sales expenses during the first half of the year [1][2] Business Line Data and Key Metrics Changes - The company reported a stable performance from existing products, with top sellers including "Fusheng Wenqing Ge" and "Lin Nuo" maintaining positions in the top 100 sales charts [1][3] - The new product "Fusheng Yiling Long" is progressing well, with a month-long paid testing phase yielding satisfactory data [1][2] Market Data and Key Metrics Changes - The overall market environment has been challenging, with a general decline in consumer spending and changes in traffic patterns affecting revenue [1][3] - The company is exploring the mini-game segment and casual gaming, recognizing the potential for growth in these areas [1][2] Company Strategy and Development Direction - The company aims to enhance project management and cost control, with a focus on product innovation over the next three years [1][2] - There is a commitment to exploring AI applications in game development, which is expected to improve efficiency and reduce costs [1][3] Management's Comments on Operating Environment and Future Outlook - Management acknowledged that 2023 is a challenging year but expressed confidence in a positive outlook for the second half, driven by stable performance from existing products and careful management of new launches [1][2] - The company is optimistic about the potential for a turnaround in 2024, contingent on the success of new product launches and market conditions [1][3] Other Important Information - The company is actively pursuing overseas market opportunities, with a focus on customized products for international players [1][2] - There is an ongoing effort to optimize internal processes and enhance the quality of game offerings [1][3] Q&A Session Summary Question: What are the characteristics of "Fusheng Yiling Long" compared to similar products in the market? - The product features significant innovations in gameplay and exploration, with positive player feedback on its unique mechanics and artistic design [1][2] Question: What is the company's strategy regarding mini-games and casual gaming? - The company is monitoring the mini-game segment and has ongoing research and development efforts in this area, aiming to capitalize on emerging trends [1][3] Question: Can the company share any results from AI applications in game development? - AI has been integrated into various projects, leading to reduced development times and cost savings, with ongoing testing of new functionalities [1][2] Question: What is the outlook for the company's performance in 2023? - Management expects a positive trend in the second half of the year, with stable performance from existing products and careful management of new launches [1][3] Question: How is the company addressing the challenges faced in recent years? - The company is enhancing project management standards, adapting to market changes, and focusing on innovation in both gameplay and technology [1][2]