乐舒适2025年11月10日在港交所挂牌上市。公开资料显示，乐舒适是一家专注于非洲、拉美、中亚等地 快速发展新兴市场的跨国卫生用品公司，主要从事婴儿纸尿裤、婴儿拉拉裤、卫生巾和湿巾等婴儿及女 性卫生用品的开发、制造和销售，旗下品牌有Softcare、Veesper、Maya、Cuettie及Clincleer，产品销售 覆盖西非、东非及中非逾30个国家。于往绩记录期间，公司的大部分收入来自向非洲客户的销售。 2月13日，恒生指数公司宣布截至2025年12月31日之恒生指数系列季度检讨结果，其中乐舒适(02698)获 纳入恒生综合指数。变动将于2026年3月6日(星期五)收市后实施并于2026年3月9日(星期一)起生效，届 时沪深交易所会相应调整港股通可投资标的范围。据中金研报，乐舒适有可能被调入港股通，因其满足 了包括市值、流动性和上市时间等在内的一系列标准。 ...

乐舒适2025年11月10日在港交所挂牌上市。公开资料显示，乐舒适是一家专注于非洲、拉美、中亚等地 快速发展新兴市场的跨国卫生用品公司，主要从事婴儿纸尿裤、婴儿拉拉裤、卫生巾和湿巾等婴儿及女 性卫生用品的开发、制造和销售，旗下品牌有Softcare、Veesper、Maya、Cuettie及Clincleer，产品销售 覆盖西非、东非及中非逾30个国家。于往绩记录期间，公司的大部分收入来自向非洲客户的销售。 智通财经APP获悉，2月13日，恒生指数公司宣布截至2025年12月31日之恒生指数系列季度检讨结果， 其中乐舒适(02698)获纳入恒生综合指数。变动将于2026年3月6日(星期五)收市后实施并于2026年3月9日 (星期一)起生效，届时沪深交易所会相应调整港股通可投资标的范围。据中金研报，乐舒适有可能被调 入港股通，因其满足了包括市值、流动性和上市时间等在内的一系列标准。 ...

证券研究报告 美容护理 | 个护用品 港股|首次覆盖报告 hyzqdatemark 2026 年 02 月 13 日 丁一 SAC：S1350524040003 dingyi@huayuanstock.com 联系人 王悦 wangyue03@huayuanstock.com | 基本数据 | 2026 | 年 | 月 | 12 日 | | 02 | | --- | --- | --- | --- | --- | --- | --- | | 收盘价（港元） | | | | | 31.26 | | | 一年内最高/最低（港 | | | 36.80/28.42 | | | | | 元） | | | | | | | | 总市值（百万港元） | | | | 19,366.09 | | | | 流通市值（百万港元） | | | | 19,366.09 | | | | 资产负债率（%） | | | | | 44.94 | | | 资料来源：聚源数据 | | | | | | | 乐舒适(02698.HK) 投资评级： 买入（首次） ——非洲卫生用品龙头，本土化护城河较深 投资要点： | 风险提示:婴儿及女性卫生用品行业竞争 ...

Investment Rating - The report gives a "Buy" rating for the company, marking its first coverage in the market [4][6]. Core Insights - The company is a leader in the African hygiene products industry, with a projected revenue of $450 million in 2024 and a three-year CAGR of 19%. Net profit is expected to reach $95 million, with a CAGR of 130% [1][4]. - The African hygiene products market is still in its early industrialization stage, presenting significant growth potential. The market for baby diapers, pull-ups, and sanitary pads is estimated to be $3.8 billion in 2024, with a projected growth rate of approximately 8% over the next five years [2][40]. - The company has established competitive barriers through a multi-brand strategy, a robust local supply chain, and a mature sales network, covering over 30 African countries and reaching more than 80% of the local population [3][62]. Summary by Sections Company Overview - The company, established in 2009, has become a leading brand in Africa's hygiene products sector, launching several brands including Softcare, Maya, Veesper, Cuettie, and Clincleer [1][16]. Market Potential - Africa's GDP is expected to grow at around 4%, with a high birth rate of approximately 4% and a low penetration rate of hygiene products (20% for diapers compared to 80% in developed markets) [2][40]. - The market for disposable hygiene products in Africa is projected to grow significantly, with the baby diaper market expected to reach $2.59 billion by 2024, growing at a CAGR of 6.2% [49]. Competitive Advantages - The company has a diverse brand portfolio that covers various market segments, with Softcare being the leading brand in terms of sales volume [3][62]. - The company has developed a comprehensive sales network and local manufacturing capabilities, with eight factories across Africa, making it the largest local manufacturer in the hygiene products sector [3][62]. Financial Analysis - The company’s revenue is projected to grow from $411 million in 2023 to $454 million in 2024, with a net profit increase from $64.68 million to $95.11 million during the same period [5][24]. - The expected earnings per share for 2024 is $0.19, with a price-to-earnings ratio of 2.39 [5][4]. Investment Forecast - Revenue projections for 2025-2027 are estimated at $529 million, $610 million, and $703 million respectively, with corresponding net profits of $115 million, $133 million, and $156 million [4][5].

Investment Rating - The report assigns a "Buy" rating to the company with a target price of 38 HKD [3][6]. Core Insights - The company, Leshu Shi (2698.HK), is a leading multinational hygiene products company focused on emerging markets such as Africa, Latin America, and Central Asia, specializing in baby diapers, pull-ups, sanitary napkins, and wet wipes [1][2]. - Revenue for the first four months of 2024 and 2025 was 320 million and 160 million USD, respectively, showing year-on-year growth of 10.5% and 15.5%, while net profit was 95 million and 31 million USD, reflecting growth of 47.0% and 8.4% [1]. - The company is expected to see net profits of 106 million, 129 million, and 147 million USD for 2025, 2026, and 2027, respectively, with corresponding EPS of 0.18, 0.21, and 0.24 USD [1][3]. Company Overview - Leshu Shi has established a broad sales network across over 30 countries in Africa, Latin America, and Central Asia, with 18 sales branches and over 2,800 wholesalers, distributors, supermarkets, and other retailers [2][17]. - The company has a strong local production presence in Africa with 8 factories, making it the largest manufacturer of hygiene products in the region [2][20]. Business Growth Factors - Future growth is anticipated from external factors such as demographic growth in emerging markets, ongoing consumption upgrades, and increased penetration of hygiene products [3][12]. - Internal growth factors include localized production creating a competitive moat, extensive sales channel coverage, continuous product category expansion, and replicating successful market experiences in other emerging markets [3][12]. Financial and Valuation Summary - The company’s projected revenues for 2025, 2026, and 2027 are 541 million, 627 million, and 711 million USD, with growth rates of 19.1%, 15.9%, and 13.4% respectively [4]. - The net profit margins are expected to remain stable, with net profit margins of 19.6%, 20.5%, and 20.7% for the years 2025, 2026, and 2027 [4]. - The company is valued at a 23x PE ratio for 2026, corresponding to a stock price of 38 HKD [3][4]. Market Characteristics - Emerging markets, particularly Africa, are characterized by strong economic growth, a young population driving consumption upgrades, and high import demand due to lower local industrialization [46][47]. - The African market is expected to see significant growth in the hygiene products sector, with the baby diaper market projected to grow from 2.037 billion USD in 2020 to 2.590 billion USD by 2024, reflecting a CAGR of approximately 6.2% [49][53].

Core Viewpoint - The report from Open Source Securities indicates that Leshush (02698) is expected to achieve long-term stable growth, with projected net profits for 2025-2027 at $112 million, $132 million, and $154 million, respectively, corresponding to EPS of $0.18, $0.21, and $0.25, and a current PE ratio of 22.3, 18.8, and 16.1 times [1] Group 1: Market Position and Growth Potential - Leshush is a leading player in the African hygiene products industry, specializing in the production and sales of baby diapers and sanitary pads, holding the top market share in both categories [1] - The African market benefits from a demographic dividend and low penetration rates for diapers and sanitary pads, indicating significant growth potential for the industry [1] - The company's strong localization capabilities are underestimated by the market, and it is expected to continue expanding its channels and product categories in the African market while replicating its operational capabilities in other emerging regions [1] Group 2: Product Strategy - In the baby care sector, Leshush has established a multi-brand strategy with four major brands and differentiated product lines, aiming for 263 SKUs by April 2025 [2] - In the female care segment, the company has developed three major brands with 44 SKUs to meet diverse local needs, maintaining the leading market share in Africa for both baby diapers and sanitary pads with a growth rate surpassing competitors [2] Group 3: Production and Distribution Capabilities - The company has established local production capacity across eight African countries with eight factories and 51 production lines, making it the most widely distributed hygiene products manufacturer in Africa [3] - The production capacity for baby diapers and sanitary pads is expected to be the highest in Africa by 2024, with plans for expansion to solidify supply capabilities [3] - Leshush has built a comprehensive sales network covering over 30 countries, with 18 branches and more than 2,800 wholesalers and distributors, reaching over 80% of the local population, demonstrating a strong understanding of the African market and distribution channels [3]

Group 1 - Everbright Securities maintains a "Buy" rating for Baidu Group-SW, citing short-term pressure on advertising but stabilization trends, with AI cloud growth logic remaining intact [1] - China Hongqiao's target price raised to HKD 45 by CMB International, driven by a persistent global aluminum supply-demand gap until 2026-27, leading to a 27% and 12% upward revision in profit forecasts [1] - CMB International initiates a "Buy" rating for Innovation Industry with a target price of HKD 32, highlighting significant cost advantages from renewable energy and a clear growth path through overseas aluminum projects [1] Group 2 - Huatai Securities lowers the target price for Ausnutria to HKD 2.11 while maintaining an "Add" rating, noting ongoing pressure from declining newborn population impacting domestic infant formula sales, but strong overseas performance [2] - Dongfang Securities maintains a "Buy" rating for Geely Automobile with a target price of HKD 23.37, reporting a 121% year-on-year increase in January export sales and a 99.7% growth in the Zeekr brand [3] - Dongfang Securities also maintains a "Buy" rating for Kuaishou-W with a target price of HKD 104.36, highlighting a 112% month-on-month increase in AI overseas revenue and ongoing technological advancements [3] Group 3 - CITIC Construction maintains a "Buy" rating for Laopu Gold, noting a pre-Spring Festival buying spree and strong brand expansion, with Q1 gross margin expected to approach 40% [4] - Kaiyuan Securities initiates a "Buy" rating for Leshu Comfort, emphasizing its leading market share in Africa for baby diapers and sanitary napkins, supported by localized production and distribution channels [5] - GF Securities maintains a "Buy" rating for Meituan-W, indicating a stabilization in food delivery competition and a solid market position, with profitability expected to improve by 2026 [6] - Guoyuan International Securities maintains a "Buy" rating for Q Technology with a target price of HKD 12.89, noting a 27.2% year-on-year increase in camera module prices and a growing revenue share from non-mobile sectors [7]

Core Viewpoint - The company, LeShuShi, is a leading multinational hygiene products company in Africa, focusing on the baby diaper and sanitary napkin markets, with significant growth potential driven by demographic and economic trends in emerging markets [1][4]. Group 1: Market Position and Growth Potential - LeShuShi ranks first in the African baby diaper market and sanitary napkin market, with market shares of 20.3% and 15.6% respectively, based on 2024 sales projections [1]. - The African market is expected to see substantial growth, with a projected compound annual growth rate (CAGR) of approximately 7.0% for the baby diaper market and 13.2% for sanitary napkins from 2025 to 2029 [1][4]. Group 2: Brand and Product Strategy - LeShuShi has established a strong brand presence with a diverse brand matrix, including Softcare, Maya, Veesper, Cuettie, and Clincleer, catering to different consumer segments [2]. - The company has a robust manufacturing capability supported by local factories and a global supply chain, enabling the production of high-quality, cost-effective products [2]. Group 3: Distribution and Sales Network - The company has developed an extensive sales network across emerging markets, with 18 sales branches in 12 countries and over 2,800 wholesalers, distributors, supermarkets, and other retailers [2]. - As of April 30, 2025, revenue distribution shows West Africa contributing 39.5%, East Africa 46.5%, Central Africa 10.6%, Latin America 3.3%, and Central Asia 0.1% [3]. Group 4: Product Line Expansion - LeShuShi is expanding its product lines both vertically and horizontally, introducing products at various price points and expanding into new hygiene categories [3]. - The company has launched several brands over the years, including mid-range and high-end options, and plans to introduce more products to meet consumer demand [3]. Group 5: Financial Projections - Revenue projections for LeShuShi indicate a growth trajectory with expected revenues of $530 million, $620 million, and $720 million for the years 2025, 2026, and 2027, representing year-on-year growth rates of 17%, 16%, and 16% respectively [4]. - The company's estimated valuation for 2026 is 20.7 times earnings, compared to a sector average of 23 times [4].

美容护理/个护用品 乐舒适（02698.HK） 2026 年 02 月 03 日 投资评级：买入（首次） | 日期 | 2026/2/3 | | --- | --- | | 当前股价(港元) | 31.720 | | 一年最高最低(港元) | 36.800/28.420 | | 总市值(亿港元) | 196.51 | | 流通市值(亿港元) | 196.51 | | 总股本(亿股) | 6.20 | | 流通港股(亿股) | 6.20 | | 近 3 个月换手率(%) | 15.31 | 股价走势图 -16% 0% 16% 32% 48% 2025-02 2025-06 2025-10 2026-02 乐舒适 恒生指数 本土化能力优异非洲卫品龙头走向全球化星辰大海 ——公司首次覆盖报告 | 吕明（分析师） | 郭彬（分析师） | | --- | --- | | lvming@kysec.cn | guobin@kysec.cn | | 证书编号：S0790520030002 | 证书编号：S0790525090002 | 非洲卫生用品龙头，深耕新兴市场本土化经验丰富，有望驱动长期稳定增长 乐舒适是非洲卫生用品 ...

股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 | 截至月份: | 2026年1月31日 | | | | 狀態: 新提交 | | --- | --- | --- | --- | --- | --- | | 致：香港交易及結算所有限公司 | | | | | | | 公司名稱: | 樂舒適有限公司 | | | | | | 呈交日期: | 2026年2月3日 | | | | | | I. 法定/註冊股本變動 | | | | | | | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | 於香港聯交所上市 (註1) | 是 | | 證券代號 (如上市) | 02698 | 說明 | | | | | 增加 / 減少 (-) | | | | USD | | | --- | --- | --- | --- | --- | --- | | 上月底結存 本月底結存 | 1,000,000,000 1,000,000,000 | USD USD | 0.0001 0.0001 | USD USD | 100,000 100,000 | 本月底法定/註冊股本總額： USD 100,000 FF ...