Core Insights - The formation of the Emerging Markets Council by Orange 142 aims to empower small and mid-sized businesses (SMBs) to expand their reach into international markets, particularly in Latin America and Spanish-speaking regions [1][2] - The council will provide SMBs with culturally attuned strategies, insights, and resources to navigate dynamic markets and create impactful marketing campaigns [2][4] Group 1: Strategic Focus - The 2025 strategic focus of the Emerging Markets Council is to equip SMBs with tools and strategies for creating culturally resonant campaigns that yield measurable results [2][4] - The council will leverage data-driven market insights and tailored consulting services to help businesses connect with multicultural audiences [4] Group 2: Success Stories - Orange 142 has successfully worked with brands to engage Hispanic consumers in Mexico, exemplified by a campaign for Travel Santa Ana that generated over 3.5 million impressions and 68,818 website clicks [3] - The targeted digital campaign positioned Santa Ana as a must-visit destination, showcasing the effectiveness of Orange 142's strategies in boosting tourism and cultural relevance [3] Group 3: Company Overview - Orange 142 is a digital marketing and advertising company that operates under Direct Digital Holdings, focusing on data-driven media strategies to help marketers grow their reach and revenue [6][8] - The company emphasizes collaboration and transparency in its advertising and marketing initiatives, ensuring tailored solutions for clients [7]

HOUSTON, Jan. 9, 2025 /PRNewswire/ -- Colossus Media LLC ("Colossus SSP"), a leading supply-side advertising platform, announced a new integration with Scope3, the leading provider of carbon emissions data and reduction strategies for the media industry. This integration will empower Colossus SSP to offer its brands and agency partners high-performing green media solutions. The integration of Scope3's advertising emissions measurement technology will allow Colossus SSP to provide its clients with actionable ...

Company's 1184% Revenue Growth Driven By Strategic & Operational Investments in Sell-Side Technology stack Inclusion Marks the Company's Second Consecutive Appearance on the List HOUSTON, Nov. 21, 2024 /PRNewswire/ -- Direct Digital Holdings ("DDH" or the "Company") (Nasdaq: DRCT) today announced it ranked number 101 on the Deloitte Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its ...

Direct Digital Holdings, Inc. (NASDAQ:DRCT) Q3 2024 Earnings Conference Call November 12, 2024 5:00 PM ET Company Participants Brett Milotte - Investor Relations, ICR Mark Walker - Chairman & Chief Executive Officer Diana Diaz - Chief Financial Officer Conference Call Participants Dan Kurnos - The Benchmark Company Michael Kupinski - NOBLE Capital Markets Operator Good day, everyone, and welcome to the Direct Digital Holdings Third Quarter 2024 Earnings Call. At this time, I would like to hand the call over ...

Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 10-Q (Mark One) x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE QUARTERLY PERIOD ENDED SEPTEMBER 30, 2024 OR o TRANSITION REPORT PURSUANT SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 FOR THE TRANSITION PERIOD FROM _________ TO _________ COMMISSION FILE NUMBER 001-41261 _________________________________________________________ DIRECT DIGITAL HOLDINGS, ...

Exhibit 99.1 Direct Digital Holdings Reports Q3 2024 Financial Results Company Launches Colossus Connections to Accelerate Direct Integration Ef orts with Leading Demand-Side Platforms New Unified Buy-Side Operating Structure Creates Additional Business Lines and Revenue Opportunities Company to Host Conference Call at 5:00 PM ET Today Houston, November 12, 2024 -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platfo ...

Company Launches Colossus Connections to Accelerate Direct Integration Efforts with Leading Demand-Side Platforms New Unified Buy-Side Operating Structure Creates Additional Business Lines and Revenue Opportunities Company to Host Conference Call at 5:00 PM ET Today HOUSTON, Nov. 12, 2024 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colos ...

Core Insights - Direct Digital Holdings, Inc. will report its financial results for Q3 of fiscal year 2024 on November 12, 2024, after the U.S. stock market closes [1] - A conference call and webcast will be held on the same day at 5:00 PM ET to discuss the results, accessible via their investor relations website [2] Company Overview - Direct Digital Holdings operates as a leading advertising and marketing technology platform, encompassing sell-side and buy-side advertising solutions through its subsidiaries Colossus Media, LLC and Orange 142, LLC [3] - The sell-side platform, Colossus SSP, provides extensive reach for advertisers across general and multicultural media properties [3] - The buy-side platform, Orange 142, focuses on delivering significant ROI for middle-market advertisers through data-optimized programmatic solutions across various sectors, including energy, healthcare, travel, and financial services [3] - Collectively, the company's platforms generate billions of impressions monthly across multiple media channels, including display, CTV, in-app, and others [3]

Core Viewpoint - Direct Digital Holdings has entered into a $20 million Equity Reserve Facility with New Circle Principal Investments to enhance its technology and strategic capabilities, aiming to create growth opportunities and increase shareholder value [1][3]. Group 1: Financial Arrangement - The Equity Reserve Facility allows New Circle to purchase up to $20 million of Class A common stock over 36 months, with proceeds intended for general corporate purposes, including debt reduction and growth initiatives [1][3]. - The company anticipates using the proceeds to strengthen its balance sheet and drive key growth initiatives across its subsidiaries [1][2]. Group 2: Technological Advancements - Funding will support technological advancements for Colossus SSP, including the development of new segment-based products and direct integrations with leading demand-side platforms to optimize supply path efficiency [2]. - The company aims to bring underrepresented publishers into the programmatic ecosystem, enhancing inventory availability [2]. Group 3: Demand-Side Growth - The funding will facilitate the unification of the advertising consultancy groups, Orange142 and Huddled Masses, enabling the delivery of new capabilities in navigating emerging technologies like AI and ML [3]. - The company plans to enhance its offerings in emerging channels such as connected TV, social media, and retail media [3]. Group 4: Company Overview - Direct Digital Holdings operates through its subsidiaries Colossus SSP, Huddled Masses, and Orange142, providing comprehensive advertising solutions across various media channels [8]. - The company generates billions of impressions monthly across display, CTV, in-app, and other media channels, targeting a wide range of sectors from energy to healthcare [8].

Core Viewpoint - Direct Digital Holdings has filed its 2023 Annual Report and the first two quarterly reports for 2024, aiming to regain compliance with Nasdaq listing rules and restore normal reporting cadence [1][2][3] Group 1: Company Actions and Challenges - The company faced challenges due to the unexpected resignation of its previous auditor and misinformation attacks that disrupted business operations and capital-raising efforts [3] - Actions taken to address these challenges include staff reductions, cost-saving measures, and engaging a new independent accounting firm, BDO, USA, P.C. [3][4] - The company is awaiting a formal compliance determination from Nasdaq after filing the necessary reports [2][4] Group 2: Financial Outlook - Direct Digital Holdings is currently unable to provide guidance for the full-year 2024 due to the challenges faced [5] - The company expects to regain compliance with Nasdaq, which will facilitate access to capital markets and financing sources [4] Group 3: Company Overview - Direct Digital Holdings operates through subsidiaries Colossus SSP, Huddled Masses, and Orange 142, providing advanced advertising solutions across various media channels [11] - The company generates billions of impressions per month, serving a diverse range of sectors including energy, healthcare, travel, and financial services [11]