Investment Rating - The investment rating for the company is "5.5" for the IPO, based on various criteria [6][7]. Core Insights - The company, Hu Shang A Yi, is a leading chain in the fresh tea beverage market in China, operating through a franchise model with product prices ranging from 7 to 22 RMB [1]. - Revenue projections for 2022, 2023, and 2024 are 2.2 billion, 3.35 billion, and 3.28 billion RMB, with growth rates of 34%, 52%, and -1.9% respectively [1]. - The company has a significant market presence, with a total of 9,176 stores as of December 2024, 50% of which are located in tier-three cities and below [2]. - The fresh tea beverage market in China is experiencing rapid growth, with a market size of 258.5 billion RMB and a growth rate of 19% [3]. Company Overview - Hu Shang A Yi has established a robust supply chain network across China, including 12 major logistics warehouses and various cold chain facilities [4]. - The brand has gained national recognition since its inception in 2013, leveraging social media and collaborations to enhance its market presence [4]. - The company has seen significant store growth, with net increases of 1,531, 2,482, and 1,387 stores in 2022, 2023, and 2024 respectively, indicating a strong expansion strategy [1]. Industry Status and Outlook - The fresh beverage market in China is projected to continue its rapid growth, with a compound annual growth rate of 22.5% from 2018 to 2023 [3]. - Hu Shang A Yi ranks first in store count in northern China and holds a 4.6% market share by GMV, placing it fifth overall in the industry [3]. Investment Considerations - The IPO price range is set between 95.57 and 113.12 HKD, with a post-IPO market capitalization estimated at 10 to 11.8 billion HKD [6][7]. - The company has secured cornerstone investors, including Yingfeng Holdings and Huabao, which have committed to 24.7% of the total issuance [6].
沪上阿姨（02589）：IPO点评报告