Summary of Key Points from the Conference Call Records Industry Overview - The records focus on the cosmetics industry in China, specifically analyzing the Gross Merchandise Value (GMV) of various brands in January 2026 through data from the Douyin platform. Key Companies and Their Performance 1. 上美股份 (Shangmei Group) - Total GMV for 韩束 (Hansu) and its sub-brands in January was approximately 6.6 billion CNY, representing a 9% increase year-over-year [1] - 韩束 brand GMV was about 5.3 billion CNY, showing a decline of 3% [1] - NewPage brand GMV reached approximately 0.7 billion CNY, marking a significant increase of 120% [1] - 极方 (Jifang) achieved a GMV of 0.1 billion CNY, with rapid growth year-over-year [1] - 聚光白 (Juguangbai) also recorded a GMV of 0.1 billion CNY, indicating high growth [1] - 安敏优 (Anminyou) had a GMV of 0.3 billion CNY, with a remarkable year-over-year growth of 267% [1] 2. 珀莱雅 (Proya) - The three major brands under Proya had a combined GMV of 3.5 billion CNY in January, reflecting a 2% increase [1] - The main brand, 珀莱雅, generated a GMV of approximately 2.8 billion CNY, down by 2% [1] - 彩棠 (Caitang) brand GMV was 0.3 billion CNY, showing a decline of 12% [1] - OR洗护 (OR Hair Care) brand GMV reached 0.3 billion CNY, with a substantial increase of 148% [1] 3. 若羽臣 (Ruoyuchen) - The combined GMV for the brands 绽家 (Zhanjia), 斐萃 (Feicui), and Nuibay was 1.7 billion CNY [2] - 绽家 brand GMV was 0.7 billion CNY, increasing by 88% [2] - 斐萃 brand GMV was 0.8 billion CNY, showing a remarkable growth of 345% [2] 4. 丸美股份 (Marubi) - The total GMV for its two main brands was 2.6 billion CNY, reflecting a 1% increase [2] - 主品牌丸美 (Marubi) had a GMV of approximately 1.8 billion CNY, up by 5% [2] - 恋火 (Lianhuo) brand GMV was 0.8 billion CNY, down by 7% [2] 5. 毛戈平 (Mao Geping) - The brand achieved a GMV of approximately 2.9 billion CNY, with an increase of 78% [2] 6. 林清轩 (Lin Qingxuan) - The brand's GMV was 2.6 billion CNY, reflecting a significant increase of 145% [2] 7. 薇诺娜 (Winona) - The brand recorded a GMV of 1.0 billion CNY, with a growth of 156% [2] 8. 润本 (Runben) - The brand's GMV was approximately 0.4 billion CNY, showing a slight decline of 1% [2] 9. 福瑞达 (Furuida) - The two major brands under Furuida had a combined GMV of about 0.8 billion CNY, increasing by 12% [2] 10. 水羊股份 (Shuiyang) - The four major brands achieved a GMV of approximately 0.7 billion CNY, doubling year-over-year [2] 11. 上海家化 (Shanghai Jahwa) - The three skincare brands under Shanghai Jahwa had a combined GMV of about 0.9 billion CNY, reflecting a significant increase of 252% [2] 12. 植物医生 (Plant Doctor) - The brand's GMV in December was 0.1 billion CNY, showing a decline of 5% [2] 13. 拉芳 (Lafang) - The brand achieved a GMV of approximately 0.1 billion CNY, with an increase of 135% [2] Additional Insights - The data indicates a mixed performance across various brands, with some experiencing significant growth while others faced declines. - The overall trend suggests a competitive landscape in the cosmetics industry, with emerging brands showing strong growth potential, particularly in the Douyin channel. This analysis highlights the dynamic nature of the cosmetics market in China, emphasizing the importance of monitoring GMV trends for investment opportunities and risk assessment.

Core Viewpoint - The report highlights significant target price increases for several listed companies from January 26 to February 1, with notable mentions including Baili Tianheng, Zexing Pharmaceutical, and Great Wall Motors, indicating strong bullish sentiment in the market for these stocks [1][2]. Target Price Increases - Baili Tianheng (688506) has a target price increase of 375.97%, with a highest target price set at 1322.00 yuan [2]. - Zexing Pharmaceutical (688266) shows a target price increase of 88.56%, with a highest target price of 166.16 yuan [2]. - Great Wall Motors (601633) has a target price increase of 83.66%, with a highest target price of 38.00 yuan [2]. - Other companies with notable target price increases include Industrial Fulian (601138) at 73.31% and CATL (300750) at 71.71% [2][3]. Broker Recommendations - A total of 265 listed companies received broker recommendations during the period, with Qingdao Bank receiving the highest number of recommendations at 8 [3][4]. - Other companies with multiple recommendations include Xian Dao Intelligent and Wancheng Group, each receiving 5 recommendations [3][4]. Rating Adjustments - Eight companies had their ratings upgraded, including Shanghai Jahwa (600315) from "Hold" to "Buy" and ZTE Corporation (000063) from "Cautious Buy" to "Buy" [5][6]. - Two companies had their ratings downgraded, including Jincheng Shares (603396) from "Buy" to "Hold" and Huasheng Group (603018) from "Buy" to "Hold" [6]. First-Time Coverage - During the same period, 75 instances of first-time coverage were reported, with notable ratings including Shaanxi Tourism (603402) receiving a "Outperform Industry" rating and Bichu Electronics (688188) receiving a "Buy" rating [7].

行 业 及 产 业 美容护理 2026 年 02 月 01 日 行 业 研 究 / 行 业 点 评 相关研究 证券分析师 王立平 A0230511040052 wanglp@swsresearch.com 王盼 A0230523120001 wangpan@swsresearch.com 聂霜 A0230524120002 nieshuang@swsresearch.com 联系人 王立平 A0230511040052 wanglp@swsresearch.com 业绩预告彰显板块景气度，建议关注节前促销 看好 ——化妆品医美行业周报 20260201 本期投资提示： 请务必仔细阅读正文之后的各项信息披露与声明 本研究报告仅通过邮件提供给 中庚基金 使用。1 证 券 研 究 报 告 - ⚫ 本阶段化妆品医美板块表现弱于市场。2026 年 1 月 23 日至 2026 年 1 月 30 日期间， 申万美容护理指数下滑 3.8%，表现弱于市场。其中，申万化妆品指数下滑 3.6%，弱于 申万 A 指 1.9pct；申万个护用品指数下滑 4.6%，弱于申万 A 指数 3.0pct。 ⚫ 周观点：业绩预告彰显板块景气度 ...

Investment Rating - The report maintains a "Buy" rating for Shanghai Jahwa (600315.SH) with a current price of 20.92 CNY [3]. Core Insights - Shanghai Jahwa is expected to turn a profit in 2025, with a projected net profit attributable to shareholders ranging from 240 to 290 million CNY, marking a significant turnaround from a loss in the previous year [9]. - The company is focusing on creating a matrix of high-performing products, leveraging its experience in developing successful single products [9]. - New product launches have shown promising results, particularly targeting younger consumers with innovative offerings [9]. - The company aims to solidify its market position through continuous product iteration and brand enhancement [9]. - Revenue forecasts for 2025-2027 are projected at 6.48 billion CNY, 7.26 billion CNY, and 8.07 billion CNY, respectively, with growth rates of 14.2%, 12.1%, and 11.1% [10]. - Net profit forecasts for the same period are 263 million CNY, 401 million CNY, and 512 million CNY, reflecting growth rates of 131.5%, 52.6%, and 27.6% [10]. Financial Projections - The projected operating revenue for 2025 is 6,482 million CNY, with a growth rate of 14.2% compared to the previous year [2]. - The expected net profit for 2025 is 263 million CNY, a significant recovery from a loss of 833 million CNY in 2024 [2]. - Earnings per share (EPS) are forecasted to be 0.39 CNY in 2025, improving from a loss of 1.24 CNY in 2024 [2]. - The price-to-earnings (PE) ratio is expected to be 54 in 2025, decreasing to 27 by 2027 [2].

Investment Rating - The report maintains a "Buy" rating for Shanghai Jahwa (600315.SH) with a current price of 20.92 CNY [3]. Core Insights - Shanghai Jahwa is expected to turn a profit in 2025, with a projected net profit attributable to shareholders ranging from 240 to 290 million CNY, marking a significant turnaround from a loss in the previous year [9]. - The company is focusing on creating a matrix of high-performing products, leveraging its experience in developing successful single products [9]. - The introduction of new products has shown promising results, particularly targeting younger consumers with innovative offerings [9]. - The company aims to solidify its competitive position in the beauty and personal care industry by continuing to innovate and enhance its core brands [9]. Financial Forecasts - Revenue projections for 2025 are estimated at 6,482 million CNY, reflecting a growth rate of 14.2% compared to the previous year [2]. - The net profit attributable to shareholders is expected to reach 263 million CNY in 2025, with a growth rate of 131.5% [2]. - Earnings per share (EPS) are forecasted to be 0.39 CNY in 2025, with a price-to-earnings (PE) ratio of 54 [2][10]. - The company anticipates continued revenue growth in the following years, with projected revenues of 7,264 million CNY in 2026 and 8,068 million CNY in 2027 [2]. Product Development and Market Strategy - Shanghai Jahwa has established a "billion-yuan product club" to replicate successful product development strategies [9]. - The company has launched several new products that have performed well in the market, including various fragrances and skincare items [9]. - The ongoing product iterations and brand revitalization efforts are expected to enhance the company's market position and drive future growth [9].

Market Overview - The cosmetics sector experienced a decline of 0.98% on January 30, with Lafang Family leading the drop [1] - The Shanghai Composite Index closed at 4117.95, down 0.96%, while the Shenzhen Component Index closed at 14205.89, down 0.66% [1] Individual Stock Performance - Qingdao Kingking (002094) saw a closing price of 8.75, with an increase of 4.17% and a trading volume of 1.1682 million shares, amounting to a transaction value of 1.02 billion [1] - Lafang Family (603630) closed at 19.21, down 6.38%, with a trading volume of 89,300 shares and a transaction value of 174 million [2] - Shanghai Jahwa (600315) closed at 20.92, down 4.52%, with a trading volume of 163,300 shares and a transaction value of 345 million [2] - Other notable stocks include Beitaini (300957) at 41.89, down 0.85%, and Marubi (603983) at 31.52, down 0.32% [2] Capital Flow Analysis - The cosmetics sector saw a net inflow of 60.2766 million from institutional investors, while retail investors experienced a net outflow of 62.139 million [2] - The main capital inflow was led by Qingdao Kingking with 68.098 million, while retail investors showed significant outflows across various stocks [3] - Shanghai Jahwa had a net inflow of 6.7524 million from institutional investors, but also faced a net outflow of 7.7544 million from retail investors [3]

Core Viewpoint - The brokerage firms have set target prices for listed companies, with 10 stocks showing a target price increase of over 20% based on the latest closing prices [1] Group 1: Target Price Increases - A total of 11 target price adjustments were made by brokerages for listed companies [1] - The companies with the highest target price increases include CATL (Ningde Times) at 75.79%, China Railway at 53.99%, and Shanghai Jahwa at 52.17% [1] - These companies belong to the battery, infrastructure, and cosmetics industries respectively [1]

Group 1 - The core viewpoint of the article highlights the target price increases for several listed companies, with notable gains for Ningde Times, China Railway, and Shanghai Jahwa, reflecting strong market confidence in these sectors [1][2]. Group 2 - On January 29, the companies with the highest target price increases were Ningde Times (75.79%), China Railway (53.99%), and Shanghai Jahwa (52.17%), indicating significant bullish sentiment in the battery, infrastructure, and cosmetics industries respectively [1][2]. - A total of 27 listed companies received broker recommendations on January 29, with Qingdao Bank receiving the most recommendations at 5, followed by Mingyang Smart Energy and Ruoyuchen with 2 each [1][3]. - Three companies had their ratings upgraded on January 29, including TBEA, which was upgraded from "Hold" to "Buy" by Huatai Securities, reflecting improved outlooks for these firms [4][6]. - Five companies received initial coverage on January 29, with Qingdao Bank rated "Recommended" by Guolian Minsheng Securities, indicating new interest from analysts in these stocks [6][7].

北京商报讯(记者张君花)1月29日，上海家化（600315）发布2025年年度业绩预盈公告称，公司预计实 现归母净利润2.4亿元至2.9亿元。2025年，上海家化主营业务增长、毛利率提升、非经常性收益增加等 促使业绩预盈。 ...

Core Viewpoint - Shanghai Jahwa expects to achieve a net profit of between 240 million and 290 million yuan in 2025, marking a turnaround from losses to profits due to growth in core business, improved gross margins, and increased non-recurring income [1] Group 1 - In 2025, Shanghai Jahwa's strategic focus will be on core brands, brand building, online presence, and operational efficiency, which will drive the company's performance [1] - The company has successfully launched several billion-yuan products, enhancing the competitiveness of its core brands and accelerating brand momentum [1] - The CEO emphasized that in the online era, flagship products are crucial for establishing brand recognition and building a product matrix for long-term development [1] Group 2 - In the fourth quarter of 2025, Shanghai Jahwa established a Billion-Yuan Product Club to leverage brand resources and operational experience to create a matrix of blockbuster products [2] - The club aims to expand the billion-yuan product matrix through a complete incubation process to drive company growth [2]